About Us

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With over three decades of experience in the automotive industry, I’ve dedicated my career to helping people navigate the car buying process with confidence. Throughout the years, I’ve held a variety of roles including Sales Associate, Finance Manager, Sales Manager, Internet Sales Manager, and Assistant Finance Director. I’ve had the privilege of working with some of the most respected automotive groups in the industry, such as King Automotive Group, Vista BMW, Mercedes-Benz of Pembroke Pines, Lexus of Pembroke Pines, and Ed Morse Cadillac.

Now, I’m using all of that experience to help you—and the best part? My service is absolutely free.

That’s right—completely free to you. I’ve partnered with select dealerships and worked out compensation arrangements so that you can benefit from my expertise at no cost. Think about it: you may have negotiated five, maybe ten or fifteen car deals in your life. I’ve negotiated thousands. Combine that with deep insight into market trends, dealer tactics, and the ins and outs of the industry, and you’ve got a serious advantage on your side.

Just like you'd hire a realtor for a home or a broker for investments, having a professional assist with a vehicle purchase just makes sense. It's one of the largest purchases you'll make—and I'm here to make sure you get it right, without the stress, and with the best possible outcome.

Let me be your insider in the car buying process. You’ll be glad you did.